Aligned, grounded design
Your work
transforms lives.
Your brand should reflect that.
Aligned, grounded design for holistic & wellbeing businesses
ready to grow with clarity and alignment.
"You hold space for others
to slow down, breathe deeper,
and reconnect to themselves.
Your brand should do the same."
Services and Packages
Aligned Design Services & Packages
Thoughtful design is an investment in the way your business is experienced by the people you serve. For holistic businesses, your brand is often the first point of connection – communicating the care, intention and integrity behind your work before a client even steps into your space. I offer five creative packages and Brand Partner design services to support businesses at different stages of their journey, providing a strong and cohesive foundation for your brand.
Service One
Brand Audit
A thoughtful first step for businesses seeking clarity, alignment, and a stronger brand presence.
- Visual identity review
- Brand consistency assessment
- Competitor landscape overview
- Written recommendations report
- Clarity on next steps
The Brand Audit is designed to identify opportunities to create greater alignment, consistency, and impact across your visual presence. Whether you're an established business feeling disconnected from your current branding, or a new business wanting guidance before investing in a full visual identity, this service provides strategic insight and direction.
Through a collaborative review process, we'll explore your brand foundations, audience, positioning, visual communication, and overall presentation to identify what's working, what feels misaligned, and where opportunities exist for growth and refinement.
This service is designed to provide clarity, build confidence, and create a strong foundation for future design decisions — whether that leads into a full rebrand, a new visual identity, or ongoing design support.
Ideal for
- Existing businesses seeking brand clarity or refinement
- New businesses wanting guidance before branding investment
- Businesses preparing for growth, repositioning, or expansion
- Founders wanting a trusted creative partner and strategic design direction
Service Two
Full Re-Brand / New Brand
A deeply intentional visual identity designed to align your business with the next stage of its evolution.
- Primary and secondary logo suite
- Logotype & Logo Mark
- Curated colour palette
- Font Pairing
- Custom graphic elements & icons
- Brand usage guidance
Your brand is far more than a logo — it's the visual expression of your purpose, values, energy, and the experience you create for your audience. This process is designed to translate the essence of your business into a cohesive and strategic visual identity that feels authentic, elevated, and aligned.
Whether you're launching a new business or evolving an existing one, we work collaboratively to create branding that not only looks beautiful, but communicates clearly, connects meaningfully, and positions your business with confidence.
This service includes a complete visual identity suite tailored to your business, along with strategic design direction to ensure consistency across all touchpoints.
Ideal for
- New businesses ready to launch professionally
- Existing businesses ready for an aligned evolution
- Founders seeking a cohesive and elevated brand presence
- Businesses wanting strategic, intentional design that resonates deeply with their audience
Service Three
Brand Implementation Consulting
Strategic guidance to help your brand show up consistently and intentionally across every touchpoint.
A strong brand is not only about how it looks — it's about how consistently and thoughtfully it is experienced. Brand Implementation Consulting is designed to help businesses apply their branding cohesively across both digital and physical environments to create a more aligned and professional customer experience.
This service provides strategic advice and creative direction around how your visual identity can be expressed across marketing, customer communication, environments, packaging, signage, social media, advertising, print materials, and more.
Whether you've recently completed a rebrand or simply want to strengthen your existing brand presence, this service helps ensure your brand is being communicated with clarity, consistency, and intention.
Ideal for businesses wanting support with
- Brand consistency across all touchpoints
- Customer experience alignment
- Marketing and visual communication strategy
- Launch planning for new branding
- Prioritising future brand implementation projects
- Creating a more cohesive business presence
Service Four
Monthly Brand Retainer
Ongoing creative support for businesses wanting a consistent, trusted design partner.
The Monthly Brand Retainer provides dedicated monthly design hours for the ongoing visual needs of your business, with priority turnaround on all requests. Rather than sourcing different creatives for different projects, you'll have access to a consistent creative partner who understands your brand, vision, and business goals.
Your allocated monthly hours can be used across a wide range of design needs including digital graphics, print materials, presentations, signage, social media templates, marketing collateral, merchandise, advertising assets, and more.
This service is designed to create ease, consistency, and efficiency — allowing your business to maintain a polished and aligned visual presence as it grows and evolves.
Examples of ongoing support may include
- Social media graphics & templates
- Flyers, brochures & print collateral
- Signage & event materials
- Presentation design
- Digital advertising assets
- Packaging & merchandise
- Marketing campaign design
- Website graphics & visual assets
Service Five
Design Intensive
A focused, high-impact day of dedicated creative support for businesses needing strategic design momentum.
The Design Intensive is an 8-hour block of dedicated design time focused entirely on your business. This offering is ideal for businesses needing multiple design tasks completed efficiently, launching a campaign, preparing for an event, or wanting concentrated creative support without committing to an ongoing retainer.
Prior to the session, we'll establish clear priorities and outcomes so the day can be used intentionally and productively. During your intensive, we'll move through your design priorities with focus, collaboration, and aligned creative direction.
This service can be used for a wide range of design needs excluding branding and full visual identity development.
Popular uses for a Design Intensive include
- Social media template creation
- Marketing collateral design
- Campaign graphics
- Presentation design
- Signage and event materials
- Packaging updates
- Print and digital asset creation
- Website graphics and promotional materials
Perfect for businesses wanting meaningful creative progress in a short timeframe with the support of an experienced design partner.
Brand Partner Services
Apply your brand across all of your business touch points
Brand Partner Services are designed to provide ongoing or stand-alone creative support that help your business show up with consistency, clarity, and intention as it continues to grow and evolve. If you need something not listed, please reach out — I'm always happy to explore how I can help.
As every project is unique, the following services are quoted individually to suit your goals and requirements.
Digital Assets
Consistency builds trust.
I design cohesive digital assets for social media templates, website visuals & graphics, and email signature graphics — cohesive, professional digital touch points that elevate your online presence.
Business Card & Stationery Design
A small piece of print with lasting impact.
I create refined, tactile business card and stationery designs that feel grounded and memorable — so your brand continues the conversation long after you've connected.
Poster, Flyer & Voucher Design
Whether you're promoting a workshop, retreat, sound bath or new class offering, your printed materials should feel just as intentional as your in-person experience. I design brand-aligned, eye-catching layouts that reflect your unique energy and offering.
Branded Apparel & Merchandise
Extend your brand beyond the studio walls.
I design artwork suitable for heat transfer printing on apparel and merchandise — studio tops, instructor wear, caps, tote bags, retreat merchandise, and event apparel. Whether for your team or your community, these pieces create cohesion, visibility and a tangible sense of belonging.
Optional coordination of professional printing on request.
Printed Banners & Signage
Custom signage for your studio or treatment space.
Pull-up banners for events or reception areas, exterior signage, window decals, treatment room signage, and reception desk branding panels — designed to create a calm, professional and aligned physical environment that reflects the integrity of your work.
Optional coordination of professional printing on request.
Bespoke Wall Art For Your Space
Your physical environment is part of your brand experience.
I design custom wall art in your visual identity — featuring meaningful words, affirmations or guiding statements that resonate with your clients and reflect the heart of your work. These pieces bring warmth, clarity and cohesion to your studio or treatment space.
Optional coordination of professional printing on request.
Book a complimentary 15-minute consultation or request a customised quote to explore how we can work together.
Kind Words
Working with Vicky to create my logo, branding and collateral (digital & print) for my wellbeing business was a wonderful experience. She listened deeply, asked thoughtful questions, and brought my ideas - colours, a flower and business name - to life. With her gentle guidance, she creatively developed aligned design concepts, beautifully combining her vision with mine. Vicky is professional, talented, and a joy to work with — I would highly recommend her to anyone.
— Multidimensional Wellbeing
What a pleasure it was to work with Vicky! Her talent and professionalism will be the hallmark to her success. I found Vicky to be attentive, creative, highly efficient, and so accommodating with modifications. She delivered a thoughtful and stylish branding package for my business. I highly recommend Align by Design for all your graphic design needs.
— 7 Stones Remedial Massage
Ready to align your brand?
Book a free 15-minute consultation to explore how intentional design can support your business.
Book a Free 15-Minute Consultation